Sources of information that are deemed essential or extremely important (Internet, Advice from friends, family & colleagues, E-mail, TV, Newspapers, Mail, Radio, Magazines), Net importance of the Internet compared to other media

% agree: I feel people share too much information about their life, A lot of things people say online are not very interesting, I hold back in expressing my opinions online due to concerns about my career, I worry about the impact of expressing my opinion on my personal or financial safety

% believe it is safe to sell and buy things on the Internet, % believe it is safe to communicate with people on the Internet

% trust the information online that is provided by the government, by companies, by other Internet users

% trust: Conversations with friends, family and co-workers, Comments posted by readers on a website, Blogs

How consumers feel about companies monitoring microblogs, how much consumers trust companies that microblog

Also attitudes towards advertising by type (TV, Radio, Internet, Out-of-home, Newspaper, Magazine) - Which is most influential, most authoritative, most powerful, most effective, most engaging, most persuasive, most relevant?

% think their child has experienced a negative online situation, % of Canadian children reported that they have, Most common negative incidents - % reported someone I didn't know tried to add me as a friend on a social networking site, I downloaded a virus to my own or family computer, I have seen violent or nude images online, % of children felt upset, angry or afraid following a negative experience

Population attributes (Youth, under 15 years and Seniors, 65 years and over, as a proportion of total population, Aboriginal population, Immigrant Population, Lone-parents, Visible minorities, Teen pregnancy)

Geographic attributes (Population density, Urban-rural population, Internal migrant mobility)

Contact with alternative health care providers, Contact with health professionals (medical doctors, health professionals about mental health, dental professionals)

Inflow/outflow ratios (Overall, Bypass Surgery, Hip Replacement, Knee Replacement, Hysterectomy), Utilization rates (Coronary Artery Bypass Graft (CABG) Rate, Hip Replacement Rate, Knee Replacement Rate, Hysterectomy Rate)

Health Professionals (General/Family Practitioner Rate, Certified Specialists Rate)

% of those surveyed said they are running security or antivirus software to prevent virus and malware infections, % are running parental control features, % of parents said they make sure their Internet-connected computers are in a public/common area room of the house, % allow unsupervised access.

% of parents believe they've personally met and know all of their children's online contacts, % of children aged 7-15 have a computer in their room. [computer ownership]

% of Francophones (first official language spoken) who did all or part of their studies in French by age group and level of schooling, Number and percentages of children of Francophone parents by language of school and level of schooling (English immersion, English regular program, French school)

Internet activities (E-mail, Participating in chat groups or using a messenger, Searching for information on Canadian municipal, provincial or federal government, Communicating with Canadian municipal, provincial or federal government, Searching for medical or health re lated information, Education, training or school work, Travel information or making travel arrangements, Paying bills - Electronic Bill Presentment and Payment (EBPP), Electronic banking, Researching investments, Playing games [online gaming], Obtaining or downloading music [music downloading], Obtaining or saving software, Viewing the news or sports, Obtaining weather reports or road conditions, Listening to the radio over the Internet [online radio], Downloading or watching television [online TV], Downloading or watching a movie [download movies], Researching community events, Research other matters (family history, parenting), General browsing (surfing), Other Internet activity, Job search, Contribute content (blogs, photos, discussion groups) [social networking sites], Make telephone calls [VoIP], Sell goods/services [aution sites]

Health and medical information sought online: Information search for lifestyle, for alternative therapy, for health care system or delivery, for drugs or medications, for surgeries, for specific diseases, for analysis of specific symptoms, Other (2005 and 2007 data only)

Government on-line activities: Searching for government related information, Filing personal income tax [E-filing taxes] , Downloading a government form, Submitting a completed form, Accessing information on a government program or service, Communicating with government departments or employees, Communicating with an elected official, Voting in a municipal, provincial or federal election, Providing opinion during an on-line government consultation, Other government on-line (GOL) activity

Education related activities online: Distance education, self-directed learning or correspondence courses, Researching information for project assignments or for solving academic problems, Communicating with teachers and peers, Communicating with administration, registering or obtaining marks (2005 data only)

Use of mobile device features [smartphone] - % report: Phone calls, Clock/alarm, Text messaging, Camera Calendar/agenda/organizer, Email, Emergencies Only, Instant messaging/Blackberry messenger, MP3’s /music/ videos, Picture/ video messaging, Web browsing, GPS or mapping services, Downloading (games, ringtones, etc), Search, Facebook mobile [social networking sites], Contests/promotions, Subscriptions/alerts, Twitter mobile (by age group)

Awareness of mobile GPS by age group, % have enabled the GPS feature on their mobile and used it to locate their position on a map,

% prefer a permanent application that accessed information right on their device, % prefer to access a website optimized for my mobile's internet browser (by smartphone type - Blackberry, iPhone, Other smartphone)

% have never downloaded a mobile application, Type of mobile apps downloaded (Games [video games], Social networking/Instant messaging, Music, Entertainment, News, Productivity & reference (e.g calendar), Health & fitness/ lifestyle, Work related, Travelling, Finance & money management, Student-related

Use of mobile phone camera, ways in which pictures taken with mobile device are shared [digital camera]

Ways in which games on played on mobile devices by age group (play games by myself, let other (e.g. my child) play games, play networked games with others)

Use of mobile device while at home, Reasons for use at home, Reasons for text massaging, % would be willing to receive ads on their mobile phone. [mobile internet, cell phone]

Most popular method of communicating HR and organizational information - % report: Intranets, Print, Web 2.0