Includes individual commodity detail. Covers Specific food products (e.g. beef, pork, chicken, fish, milk, butter, cheese, eggs, bread, rice, apples, oranges, lettuce, potatoes, coffee, tea, non-alcoholic beverages, soup)

Meals purchased from restaurants (table service, fasst food, cafeterias)

Shelter costs (e.g. water, electricity, natural gas)

Internet access, Telephone, Child care [daycare], Domestic services (e.g. housecleaning service), Financial services

Household chemicals (detergent and soap), Pet food, Seeds & plants, Furniture, Textiles, Appliances, Garden equipment

Clothing (women's clothing, men's clothing, children's), Footwear, Jewellery/accessories, Dry cleaning services

Purchase, maintenance and repair of motor vehicles, Parking fees, Public transportation, Air, Rail and bus transportation, Purchase & operation of recreational vehicles

Prescribed medication, Non-prescribed, Eye care, Dental care, Personal products (soap, cosmetics, oral hygiene)

Sporting & athletic equipment, Toys, games & hobbies, Computer equipment, Photographic equipment and services, Audio equipment, Video equipment, DVD / Video rentals, DVDs / CDs

Traveller accommodation, Travel tours, Spectator entertainment, Cable TV / Satellite TV, Use of recreational facilities.

Tuition fees, Textbooks, Newspapers, Magazines, Books

Advertising revenue & growth by medium (TV - national, local, network, specialty, infomercial, Radio, Daily newspaper, Consumer magazine, Outdoor and transit (out of home OOH), Internet (Search, E-mail, Video, Display, Directories, Video games), Catalogue/direct mail, Phone directories (Yellow Pages) [Advertising spend by segment]

TV viewing habits, % penetration of VCR, DVD, PVR, Satellite TV, Cable TV, Average weekly hours per viewer tuned by gender, children & teens

Average weekly hours radios tuned by gender & age group, Radio audience composition by time block

Newspaper (daily & community) readership by age, Weekday readership of free dailies, Circulation of specific newspapers & magazines, Readership of flyers delivered in community newspapers by flyer type

Out of home ad rates (billboards), Weekly average in-town km travelled per capita

Internet - Online population & online reach, Mobile-originated text messages in Canada (2006-2010), Platforms Canadian gamers play on most frequently (Computer, Game console, Handheld device, Mobile device [smartphone]), Total unique Internet visitors by household income, connection speed [High Speed Access], Average hours per visitor, Top properties visited

Unique visitors to Facebook [social networking sites], Average minutes per visitor to Facebook by age group,

RADIO - revenues, # of operators, satellite radio / digital radio, Average weekly hours tuned per capita by age group, Radio tuning shares by format (e.g. classical, jazz, news/talk, Top 40, ethnic, native)

TV - revenues, # of stations by type, Viewing share by type of service (CBC, Private, Specialty, Pay, Digital TV), Weekly viewing by program origin, genre, and region, Revenues - POV, PPV, Pay services, Number of subscribers by channel, Expenditures on Canadian and non-Canadian programming by genre

BDU - Subscribers by type (Cable TV, IPTV, DTH & MDS (Satellite TV)

NEW MEDIA - Internet usage by linguistic group, Popular Internet activities (e.g. Amateur video, Online TV, Online news, Instant messaging, Social networking sites, Online games, Streaming audio (online Radio), Downloading music, Twitter, Podcasts), Video technology penetration (DVD, HDTV, HD receiver, PVR, MP3 Player, Video on cell phones)

Canadian online advertising revenues (Search, Display, Classifieds, E-mail. Video), Canadian mobile advertising revenues (SMS, Mobile content, Display, Search, Applications)

TELECOMMUNICATIONS - revenues, penetration rates, price index for Internet services, incumbent market share, Internet revenues by services type (High speed access), Internet plan pricing, Broadband availability

Personal situation compared to pre-recession

Project areas of spending over the next year - % expect to spend more on groceries, gasoline prices, paying down household debt (consumer), fitness [fitness centre], clothes, TV, Internet, vacations/travel, cell phone, eating out, books, home renovations, cosmetics, lottery tickets, music, alcohol, live sports, bars/clubs/live music, DVDs, movies, home furnishings, sporting equipment, eating out) Compared by consumer segmentation: "runners, walkers and spectators"

% of Canadians are feeling positive about: home value, credit card debt, job security, mortgage, investments, retirement income, interest rates

Level of pressure felt by cost of food, gas, taxes, electricity, healthcare/drugs, mortgage/rent, cable TV/satellite TV, cell phones, children's post secondary education, parents needs/care)

How often do you use coupons when making purchases? (by gender, age group, income, consumer segmentation) What is your primary source for coupons? (flyers, Internet, direct mail, in-store, newspapers, online discount codes, magazines) % use group discount sites such as Groupon [group buying sites], How often do you check a coupon website? Would an increase income reduce your use of coupon websites? % likely to join such a site in the future, Overall attitudes towards coupons & group discount websites

If you had 5,000 dollars to invest, what would you buy